This project was created for a small business in California called Warranty Pros. Their business is built to help make the warranty claims process much easier and to relieve the burden for car dealerships. Warranty Pros wanted to create a new branding identity to help boost their presence within the market and establish more trust with their prospective clients. They wanted to be taken seriously, so their branding had to fit the part.

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I designed the logo with a "superhero" feel to it, strong and sharp, with a clever placement of the checkmark to represent that Warranty Pros checks every box when it comes to processing warranty claims. I created the word mark using a unique angle that is used throughout the entire logo, which was to ensure consistency. I wanted everything about the logo to be unique and exclusive to Warranty Pros.

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